Resources to recruit and enroll individuals in need of literacy support.
We are excited that you are participating in the Home Literacy Project to support individuals at your organization. We are ready to help you start signing up participants.
You can use this marketing toolkit to help you with your recruitment efforts. Each resource below is a template that you can use to guide your communications or use as-is and customize with your own organization and contact information.
Use this text in emails to inform people about the program and invite them to sign up.
Send a targeted text message to individuals who have expressed interest in the Home Literacy Project.
Use this copy in your newsletters or on your website to spread the word about the program.
Use this script to create a video to share information about the program and encourage people to sign up.
Use these images and text to post to your social media accounts to spread the word about the program.
Print this and post it on bulletin boards at your organization or use with email to encourage people to sign up.
The goal of this project is to reach individuals with low literacy by giving them the tools they need to engage in literacy activities at home. Through the Home Literacy Project, people can improve their literacy skills, which will lead to improved well-being, job security, and stronger families and communities. Together, we can build brighter futures!